Communication Services – Media and Social Media Monitoring

The European Institute for Gender Equality (EIGE) has issued a call for tenders identified as EIGE/VNO/2025/OP/0014, concerning communication services focused on media and social media monitoring. This procurement opportunity aims to enhance EIGE's engagement with various media outlets and improve its impact on social media through the provision of qualitative monitoring insights. EIGE intends to leverage these insights to refine its communication strategies, identify relevant topics, evaluate successful content, and address areas for improvement, particularly within themes of gender-based violence, unpaid care work, and gender stereotypes.

The total estimated value of the contract is €396,000, structured as a framework agreement without reopening competition, allowing for continued service delivery over a maximum duration of 48 months. The initial contract period spans 12 months, renewable three additional times. The tender was published on October 15, 2025, with a submission deadline set for November 25, 2025, at 14:00 Europe/Vilnius time.

The successful applicant will be required to provide both quantitative and qualitative monitoring services, offering strategic recommendations to support EIGE’s role as an authoritative source for information on gender equality. The contract evaluation will emphasize quality (60%) and price (40%), requiring competing entities to demonstrate their technical capabilities extensively.

Eligible applicants for the tender include any legal entities capable of delivering the required services, which means service providers, marketing agencies, and communication consultancies can apply. However, there are no explicit indications that the opportunity is specifically tailored for small and medium-sized enterprises (SMEs), suggesting that applicants may need to meet significant capacity requirements.

The geographic scope of participation aligns with EU standards, allowing entities established in EU member states, EEA countries, and those with procurement agreements with the EU to submit tenders. Applications must be electronically submitted via the designated EU platforms, following a single-stage evaluation process.

In summary, this opportunity represents a significant public procurement tender, inviting qualified contractors to provide essential communication services that will enhance EIGE’s outreach and effectiveness in addressing gender equality themes. Interested parties must prepare their tenders in alignment with the specifications available in tender documents, which include the draft framework contract and tender specifications. The selection process will prioritize the best price-quality ratio to ensure effective service delivery over the contract term.

The European Institute for Gender Equality (EIGE) has issued a call for tenders, procedure identifier EIGE/VNO/2025/OP/0014, for communication services related to media and social media monitoring. The TED reference for this call is 198/2025 676821-2025.

EIGE aims to strengthen its engagement with media at the EU and national levels and to enhance its impact on social media through qualitative monitoring insights. The organization currently uses evidence to improve communication efforts by monitoring media and social media performance to identify relevant topics, successful content, and areas needing improvement. EIGE also expands its listening capabilities through ad hoc reports on specific topics, exploring key themes and narratives related to gender-based violence, unpaid care, and gender stereotypes.

The call seeks support through regular media and social media monitoring, including quantitative and qualitative insights, along with strategic recommendations to strengthen EIGE’s position as a key source of gender equality information. This will enable EIGE to adapt its communication methods to maintain relevance and impact in a rapidly changing digital environment.

The procedure type is 47396220. The estimated total value of the contract is 396,000 EUR. The TED publication date was 15/10/2025. The lead contracting authority is the European Institute for Gender Equality. The main classification (CPV) code is 92400000. The nature of the contract is for services, and the maximum contract duration is 48 months. The award method is based on the best price-quality ratio. The framework agreement is a framework agreement without reopening of competition.

Key milestones include the TED publication date of 15/10/2025. The date and time of the public opening is 25/11/2025 at 15:00 Europe/Vilnius. The deadline for receipt of tenders is 25/11/2025 at 14:00 Europe/Vilnius. The contracting authority is not bound to reply to questions submitted after 17/11/2025 at 06:00 Europe/Vilnius.

The available documents include: ENEIGE2025OPER07 Draft Framework Contract (Draft contract, Version 1, published on 15/10/2025, no translations available), ENEIGE2025OPER07 Tender Specifications (Tender specifications, Version 1, published on 15/10/2025, no translations available), ENEIGE2025OPER07 Letter of invitation (Invitation letter, Version 1, published on 15/10/2025, no translations available), and ENEIGE2025OPER07 STANDARD-SUBMISSION-FORMS (Other invitation to tender document, Version 1, published on 15/10/2025, no translations available).

Submissions must be sent exclusively via electronic submission.

A question was raised regarding capacity: "If we have Revenues from grant over 90.000, do we meet the capacity?" The response was: "Please be informed that, at this stage of the procedure, the contracting authority is not in a position to assess the particular situation in more detail. We suggest consulting the te..." This Q&A was published on 16/10/2025 at 22:51.

In summary, this is a call for tenders by the European Institute for Gender Equality (EIGE) seeking a contractor to provide communication services, specifically media and social media monitoring. The goal is to enhance EIGE's engagement with media and improve its impact on social media by gathering qualitative insights. The contract is valued at 396,000 EUR and will run for a maximum of 48 months. The selection will be based on the best price-quality ratio. Interested parties must submit their tenders electronically by 25/11/2025. The tender documents, including the draft framework contract, tender specifications, letter of invitation, and standard submission forms, are available for download.

Eligible Applicant Types: The opportunity details do not explicitly state the eligible applicant types. However, given the nature of the call for tenders for communication services, eligible applicants could include SMEs, large enterprises, consulting firms, and other service providers with expertise in media and social media monitoring, communication, and public relations.

Funding Type: The primary financial mechanism is procurement, specifically a call for tenders for services. The nature of the contract is services.

Consortium Requirement: The opportunity details do not explicitly state whether a consortium is required or if a single applicant is sufficient. This information would likely be detailed in the tender specifications document.

Beneficiary Scope (Geographic Eligibility): The opportunity details do not explicitly state the geographic eligibility for applicants. However, given that the lead contracting authority is the European Institute for Gender Equality (EIGE), it is highly likely that the geographic eligibility includes the EU and potentially EEA countries.

Target Sector: The target sector is communication services, specifically media and social media monitoring, with a focus on gender equality. The thematic priorities include gender-based violence, unpaid care, and gender stereotypes.

Mentioned Countries: No specific countries are mentioned, but the European Institute for Gender Equality (EIGE) is the lead contracting authority, suggesting a focus on the EU region. Vilnius (Lithuania) is mentioned as the location for the date and time of the public opening.

Project Stage: The project stage is for the provision of ongoing services, implying a need for established expertise and capacity in media and social media monitoring.

Funding Amount: The estimated total value of the contract is 396,000 EUR.

Application Type: The application type is an open call for tenders, with electronic submission.

Nature of Support: The beneficiaries will receive money in exchange for services rendered.

Application Stages: The number of application stages is not explicitly stated, but it would typically involve at least one stage of submitting a tender, followed by evaluation and selection.

Success Rates: The success rates are not mentioned in the provided text.

Co-funding Requirement: The co-funding requirement is not mentioned in the provided text.

Summary:

This opportunity is a call for tenders issued by the European Institute for Gender Equality (EIGE) for communication services, specifically media and social media monitoring. EIGE aims to strengthen its engagement with media at the EU and national levels and to enhance its impact on social media. The selected contractor will provide regular media and social media monitoring services, including quantitative and qualitative insights, and strategic recommendations to strengthen EIGE's external position as a go-to source for gender equality information. The monitoring will cover topics of interest, successful content, and areas for improvement, as well as key themes and narratives in line with ongoing and evolving thematic priorities such as gender-based violence, unpaid care, and gender stereotypes. The estimated total value of the contract is 396,000 EUR, and the maximum contract duration is 48 months. The submission method is electronic, and the deadline for receipt of tenders is November 25, 2025. The award method is based on the best price-quality ratio, and the contract is a framework agreement without reopening of competition. Interested applicants should consult the tender specifications and other documents provided to prepare their submissions.