Comunicación estratégica Chile

Overview

This summary details a public procurement tender issued by the European Commission's International Partnerships Directorate for strategic communication services in Chile, specifically for the Global Gateway initiative. The opportunity is open to various applicant types, including private companies, consulting firms, communications agencies, marketing specialists, and advertising firms, although small and medium enterprises are not specifically targeted in this tender.

The funding type is classified as a service procurement contract, meaning it involves the direct purchase of communication and marketing services. Participants can bid individually or as a consortium without restrictions, but must demonstrate relevant qualifications and experience. The tender targets the communication, marketing, advertising, and public relations sectors, categorized under relevant CPV codes such as advertising services and public relations.

The project will be executed in Chile, and eligibility generally extends to operators from EU Member States, EEA countries, and other partners under reciprocal trade agreements. The contract has an estimated total value of €1,000,000, spanning a duration of 36 months. This signifies a significant engagement with an average monthly value of approximately €27,778.

The submission process is structured in two stages. The first stage requires applicants to submit a request to participate by March 3, 2026, to demonstrate their qualifications. Only shortlisted candidates from this stage will be invited to submit more detailed technical and financial proposals. Submissions must be made electronically through the EU Funding and Tenders Portal.

Evaluation criteria will emphasize quality substantially, accounting for 80% of the total score, while price will represent 20%. All payments will be made electronically, and no co-funding or financial contributions from applicants are required, making this a fully EU-funded project.

The tender is not only significant in its budget but also in the level of competition expected, indicating that successful bidders should have robust experience in international development and EU policy communication, especially within the Latin American context. Interested parties are urged to register on the EU Funding and Tenders Portal, review the procurement documents, and prepare to submit their participation requests by the indicated deadline.

Detail

This is a call for tenders with procedure identifier EC-INTPA/SCL/2026/EA-RP/0004. The submission method is electronic and the call is open for submission. The description of the tender is to buy communication, advertising and/or marketing services for a Global Gateway campaign in Chile. The procedure type is a restricted procedure. The estimated total value is 1,000,000 EUR. The TED publication date is 19/01/2026. The lead contracting authority is the European Commission, INTPA International Partnerships. The main classification (CPV) is 79341400 Advertising campaign services. The nature of the contract is services. The maximum contract duration is 36 months. The award method is best price-quality ratio. There is no framework agreement. The place of delivery or performance is Chile, identified by code 20000863. The programmes associated with this tender are 42921326 Others, 42921326 Others, and 44995889 America and the Caribbean. The deadline for receipt of requests to participate is 03/03/2026 12:00 America/Santiago time.

There is one document available for download: ESA5f Información Adicional Invitation to submit a request to participate, published on 19/01/2026, version 1, with no translations available.

Submissions must be sent exclusively at the address for submission given below, using the electronic submission method.

Two questions and answers are available:
Question 84065: The estimated budget is 1,000,000 EUR. Although this precision corresponds to the second phase of the process (TdR), as a purely indicative way, we inform you that in this type of contracts the item of unforeseen events is usually if... Published on 29/01/2026 22:09.
Question 83567: In the additional information document to the contract notice, it is indicated on the one hand, that "the reference period that is had... Thank you for your query regarding the document called "Additional information on the contract notice", and we proceed to indicate the following: On page 7 there is no mention ... Published on 23/01/2026 23:46.

Several frequently asked questions (FAQ) are answered:
How to proceed if the system is slow or doesn’t work while uploading/downloading documents? Use the latest versions of Google Chrome or Mozilla Firefox. If the issue persists, clear the cache and cookies on the Internet browser. Published on 13/02/2025 20:52.
Which Internet browsers does eSubmission support? Use the latest versions of Google Chrome or Mozilla Firefox. For the most up-to-date technical recommendations, click on the link System Requirements. Published on 13/02/2025 20:52.
Is it possible to view the details of the submission after the deadline? The content of the submission is not accessible after submitting the tender as the system encrypts all attachments upon upload. Thus, the system will not allow decryption after the upload. Published on 13/02/2025 20:50.
Where can I find my submissions in Manage My Area, in the Funding & Tenders portal? Depending on the type or step of procedure, you can find the submissions in one of these sections: In ‘My Submission(s)’: tenders in response to open calls for tenders, requests to ... Published on 17/10/2024 20:40.
Which size should attachments have? eSubmission accepts files that are less than 50 MB in size. Any larger sizes will not be accepted by the system. Published on 17/10/2024 20:36.
How should I name attachments in eSubmission? Name the attachments for your tender draft following the System Requirements. With regards to all attachment names, please see the following conditions: The ... Published on 03/10/2024 16:39.
Can I submit a video in eSubmission? Which formats are supported? Check the System Requirements of eSubmission. Published on 03/10/2024 16:37.
I received an invitation from the F&T Portal but cannot view the procurement documents. Invited candidates can only see the procurement documents after having selected an organisation. Go to F&T Portal, “My Invitations”. Click on “Select Organisation” from the “Action” ... Published on 03/10/2024 16:37.
Do I need to validate my PIC in order to submit a tender in eSubmission? The Personal Identification Code (PIC) is mandatory to participate in a call for tenders as a sole candidate/tenderer or as a member of a group (consortium). For subcontractors PIC i... Published on 03/10/2024 16:36.
I have an issue uploading a file in eSubmission and it’s giving me an error. What do I do? Make sure it follows the technical requirements of the system, which are as shown below. A) For procurement procedures: B) For req... Published on 03/10/2024 16:36.
How many attachments can I upload per submission? The maximum number of documents the system will allow you to upload per tender is 200 files. Check the eSubmission System Requirements in the documentation. Published on 03/10/2024 16:35.
Why do tenderers need a PIC? It is mandatory to register for a PIC if you intend to submit a tender or a request to participate. Only one PIC per organisation must be used. Therefore, if your organisation alread... Published on 23/04/2024 17:14.
How do I register my organisation and get a Participant Identification Code (PIC)? First, check if the organisation is already registered using the Search PIC tool under 'How to Participate' > Participant Register. If your organisation is a bigger... Published on 23/04/2024 16:07.
How many languages does the system support? The system is multilingual and supports all 24 official EU languages. Published on 01/04/2024 19:56.
Which is the character set encoding in the system? The character set encoding is UTF-8. Published on 22/02/2024 23:58.
Does the system use encryption to ensure the integrity and the confidentiality of the information? Yes, the system encrypts all uploaded documents, using an asymmetric key as an encryption mechanism. Published on 22/02/2024 23:57.
Which file types does the system support? The supported file types depend on the type of submission you want to make. The allowed file types are specified within the system requirements linked to the procedure in question. M... Published on 21/02/2024 23:55.
Can I view and edit my draft submission? Until the deadline for the submission has been reached, submissions in the draft status can be edited, viewed and deleted. Published on 24/03/2023 21:32.
In the submission report, under the name of our entity, "Legal form: UNKNOWN" is displayed while in the system, our legal form was correctly displayed. Is this a problem for the submission? No, it is just a display issue. This is not blocking for you: you can submit. Published on 03/08/2021 22:07.
I sent my submission on time and a few days later, I received an automatic email informing me that the deadline for the reception of submissions had been reached. Does this mean that my submission was not correctly sent? No, this is an auto-generated notification sent when the time limit of receipt defined for the call for tenders has been reached. Until then, you had the possibility of withdrawing... Published on 03/08/2021 22:05.

In summary, this is a call for tenders by the European Commission to procure communication, advertising, and marketing services for a Global Gateway campaign in Chile. The total estimated budget is 1,000,000 EUR, and the contract duration is 36 months. The procedure is restricted, meaning only invited candidates can participate. The deadline for submitting requests to participate is March 3, 2026. The submission must be done electronically through the EU's eSubmission portal. The portal supports all 24 official EU languages and uses UTF-8 character encoding. All uploaded documents are encrypted. Tenderers need a Participant Identification Code (PIC) to participate. The eSubmission system has specific requirements for file types and sizes (maximum 50 MB per file, up to 200 files total). The tender will be awarded based on the best price-quality ratio.

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Breakdown

Eligible Applicant Types: The eligible applicant types are not explicitly stated, but given the nature of the tender (communication, advertising, marketing services), eligible applicants would likely include companies, agencies, and organizations specializing in these areas. This could encompass SMEs, large enterprises, and potentially non-profits with relevant expertise.

Funding Type: The funding type is procurement, specifically a call for tenders to buy services.

Consortium Requirement: The consortium requirement is not explicitly stated. However, the FAQ mentions that a Personal Identification Code (PIC) is mandatory to participate in a call for tenders as a sole candidate/tenderer or as a member of a group (consortium). This suggests that both single applicants and consortia are eligible.

Beneficiary Scope (Geographic Eligibility): The place of delivery and performance is Chile, suggesting that the primary geographic eligibility is for entities capable of providing services in Chile. The program also falls under "America and the Caribbean," indicating a broader regional relevance.

Target Sector: The target sector is communication, advertising, and marketing. Specifically, the tender is for services related to a Global Gateway campaign in Chile.

Mentioned Countries: Chile is explicitly mentioned.

Project Stage: The project stage is service implementation. The tender seeks to procure communication, advertising, and marketing services, implying that the project is at the stage where these services are required for execution.

Funding Amount: The estimated total value of the tender is 1,000,000 EUR.

Application Type: The application type is an open call for tenders, with a restricted procedure. Submissions must be electronic.

Nature of Support: The beneficiaries will receive money in exchange for providing communication, advertising, and marketing services.

Application Stages: The procedure type is "Restricted procedure", which implies at least two stages: a first stage where candidates submit a request to participate, and a second stage where selected candidates are invited to submit a full tender.

Success Rates: The success rates are not mentioned.

Co-funding Requirement: The co-funding requirement is not mentioned.

Summary:

This is a call for tenders issued by the European Commission, INTPA - International Partnerships, with procedure identifier EC-INTPA/SCL/2026/EA-RP/0004. The purpose of this tender is to procure communication, advertising, and marketing services for a Global Gateway campaign in Chile. The estimated total value of the contract is 1,000,000 EUR, and the maximum contract duration is 36 months. The procedure type is a restricted procedure, and submissions must be sent electronically. The TED publication date was 19/01/2026, and the deadline for receipt of requests to participate is 03/03/2026 at 12:00 America/Santiago time. The call falls under the program for "America and the Caribbean". A Personal Identification Code (PIC) is mandatory for participation, whether as a single tenderer or as part of a consortium. The eSubmission system supports various file types and has a maximum attachment size of 50 MB per file, with a limit of 200 files per submission. The system supports all 24 official EU languages and uses UTF-8 character set encoding. The eSubmission system encrypts all uploaded documents to ensure integrity and confidentiality.

Short Summary

Impact
To procure strategic communication, marketing, and advertising services for the European Commission's Global Gateway initiative in Chile.
Applicant
Private communication, marketing, and advertising agencies with expertise in international campaigns.
Developments
Services related to the Global Gateway campaign, including strategic campaign design, media planning, and stakeholder engagement.
Applicant Type
Private companies, consulting firms, communications agencies, marketing specialists, and advertising firms.
Consortium
Single applicants or consortiums are eligible to apply.
Funding Amount
€1,000,000 for the overall contract.
Countries
Chile is the primary beneficiary country for the services to be delivered.
Industry
Communication, marketing, advertising, and public relations services.

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