Appui à la communication stratégique de la Délégation de l’Union européenne en Mauritanie

The opportunity is a call for tenders titled "Appui à la communication stratégique de la Délégation de l’Union européenne en Mauritanie," aiming to enhance the image and perception of the European Union in Mauritania, particularly targeting youth aged 18 to 35 in urban and peri-urban areas. The procedure identifier is EC-INTPA/NKC/2025/EA-RP/0115. The estimated contract value is 961,000 EUR, with a maximum duration of 30 months. The contract will be implemented under EU funding, specifically focusing on the strategic communication sector.

The application type is an open call for tenders, requiring electronic submissions by August 5, 2025, at 16:00 Africa/Nouakchott time. The tendering process is classified as a restricted procedure, meaning applicants must first submit a request to participate and will then be invited to submit a full tender if selected. The award criteria prioritize quality (80%) over price (20%).

Eligible applicants are not explicitly detailed but are likely to be communication agencies, marketing firms, NGOs, or other organizations with relevant expertise. The funding mechanism is a service contract, where payment will be made for deliverables. There is no co-funding requirement, and submissions must conform to specific technical requirements outlined in accompanying FAQs, including file size and naming conventions. A Personal Identification Code (PIC) is mandatory for participation, applicable to both individual and consortium applications.

This tender reflects the EU's commitment to improving its standing among young Mauritanians and is structured to ensure that selected applicants can effectively implement communication strategies to enhance visibility and perceived value of EU interventions in the region.

The opportunity is a call for tenders titled "Appui à la communication stratégique de la Délégation de l’Union européenne en Mauritanie" (Support for the strategic communication of the European Union Delegation in Mauritania). The procedure identifier is EC-INTPA/NKC/2025/EA-RP/0115. The submission method is electronic, and the call is currently open for submission.

The objective of this service contract is to strengthen the image and perception of the European Union in Mauritania, particularly among Mauritanian youth between 18 and 35 years old living in urban or peri-urban areas, as a strategic partner. The goal is to ensure that EU interventions are visible, understood, and perceived as having real added value for the population.

The procedure type is a restricted procedure. The estimated total value of the contract is 961,000 EUR. The TED publication date is 04/07/2025. The lead contracting authority is the European Commission, INTPA - International Partnerships. The main classification (CPV) code is 98000000 - Other community, social and personal services. The nature of the contract is for services. The maximum contract duration is 30 months. The award method is based on the best price-quality ratio. No framework agreement is mentioned.

The place(s) of delivery or performance are Sub-Saharan Africa (31085111) and Mauritania (20000958). The relevant programme(s) is/are Sub-Saharan Africa (44995760).

The TED publication date is 04/07/2025, and the deadline for receipt of requests to participate is 05/08/2025 at 16:00 Africa/Nouakchott time.

There is one document available for download: FRInfo compl Avis a5f_additional_information_contract_notice_frInvitation to submit a request to participate, published on 04/07/2025, Version 1, with no translations available.

Submissions must be sent exclusively at the address for submission provided. The submission method is electronic, and access to the submission portal is available via a provided link.

There are FAQs available addressing technical issues related to the eSubmission system:

How to proceed if the system is slow or doesn’t work while uploading/downloading documents: Use the latest versions of Google Chrome or Mozilla Firefox. If issues persist, clear the cache and cookies.

Which Internet browsers does eSubmission support: Use the latest versions of Google Chrome or Mozilla Firefox. Refer to the System Requirements link for up-to-date technical recommendations.

Is it possible to view the details of the submission after the deadline: No, the content of the submission is not accessible after the deadline because the system encrypts all attachments upon upload and will not allow decryption after the deadline.

Where can I find my submissions in Manage My Area, in the Funding & Tenders portal: Submissions can be found in ‘My Submission(s)’: tenders in response to open calls for tenders, requests to participate.

Which size should attachments have: eSubmission accepts files that are less than 50 MB in size.

How should I name attachments in eSubmision: Name attachments following the System Requirements. Attachment names must adhere to specific conditions.

Can I submit a video in eSbmission? Which formats are supported: Check the System Requirements of eSubmission.

I received an invitation from the F&T Portal but cannot view the procurement documents: Invited candidates can only see the procurement documents after having selected an organisation. Go to F&T Portal, “My Invitations”. Click on “Select Organisation” from the “Action”.

Do I need to validate my PIC in order to submit a tender in eSubmission: A Personal Identification Code (PIC) is mandatory to participate in a call for tenders as a sole candidate/tenderer or as a member of a group (consortium).

I have an issue uploading a file in eSubmission and it’s giving me an error. What do I do: Ensure the file follows the technical requirements of the system.

How many attachments can I upload per submission: The system allows a maximum of 200 files per tender. Check the eSubmission System Requirements for details.

Why do tenderers need a PIC: It is mandatory to register for a PIC to submit a tender or a request to participate. Only one PIC per organisation must be used.

How do I register my organisation and get a Participant Identification Code (PIC): First, check if the organisation is already registered using the Search PIC tool under 'How to Participate' > Participant Register.

What is the validity period of a PIC: A PIC is unique and its validity is not limited in time.

How many languages does the system support: The system supports all 24 official EU languages.

Which is the character set encoding in the system: The character set encoding is UTF-8.

Does the system use encryption to ensure the integrity and the confidentiality of the information: Yes, the system encrypts all uploaded documents, using an asymmetric key as an encryption mechanism.

Which file types does the system support: The supported file types depend on the type of submission you want to make. The allowed file types are specified within the system requirements linked to the procedure in question.

Can I view and edit my draft submission: Until the submission deadline, submissions in draft status can be edited, viewed, and deleted.

In the submission report, under the name of our entity, "Legal form: UNKNOWN" is displayed while in the system, our legal form was correctly displayed. Is this a problem for the submission: No, it is just a display issue and is not blocking for submission.

I sent my submission on time and a few days later, I received an automatic email informing me that the deadline for the reception of submissions had been reached. Does this mean that my submission was not correctly sent: No, this is an auto-generated notification sent when the time limit of receipt defined for the call for tenders has been reached. Until then, you had the possibility of withdrawing.

In summary, this is a call for tenders from the European Commission seeking a service provider to enhance the EU's image and perception in Mauritania, particularly among young adults. The project aims to make EU interventions more visible and valued by the local population. The tender process is restricted, with electronic submissions required by August 5, 2025. The contract is valued at approximately 961,000 EUR and will run for 30 months. Applicants must obtain a PIC and adhere to specific technical requirements for electronic submissions. The award will be based on the best price-quality ratio.

Eligible Applicant Types: The eligible applicant types are not explicitly stated in the provided text. However, given the nature of the call for tenders and the objective of reinforcing the image and perception of the EU in Mauritania, it can be inferred that eligible applicants could include communication agencies, marketing firms, consulting companies, NGOs, research institutes, universities, or other organizations with relevant expertise in strategic communication, public relations, and working with youth audiences in the specified region.

Funding Type: The funding type is procurement, specifically a service contract. The call is for tenders, and the nature of the contract is explicitly stated as "services."

Consortium Requirement: The text does not explicitly state whether a consortium is required or if a single applicant is sufficient. The FAQ section mentions that a Personal Identification Code (PIC) is mandatory to participate as a sole candidate/tenderer or as a member of a group (consortium), implying that both single applicants and consortia are eligible.

Beneficiary Scope (Geographic Eligibility): The geographic eligibility is focused on Sub-Saharan Africa, with a specific emphasis on Mauritania. The place of delivery or performance is indicated as Mauritania and Sub-Saharan Africa.

Target Sector: The target sector is strategic communication and public relations, with a focus on enhancing the image and perception of the European Union. It also targets the youth demographic (18-35 years old) in urban and peri-urban areas of Mauritania. The relevant sectors include marketing, consulting, and innovation in communication strategies.

Mentioned Countries: Mauritania.

Project Stage: The project stage is likely implementation or execution. The call aims to "reinforce the image and perception" of the EU, suggesting that the project involves deploying communication strategies and activities rather than research or development.

Funding Amount: The estimated total value of the contract is 961,000 EUR.

Application Type: The application type is an open call for tenders, with electronic submission. The procedure type is specified as a "Restricted procedure". This means there is a pre-selection phase.

Nature of Support: Beneficiaries will receive money in exchange for services rendered, specifically for delivering strategic communication services to enhance the EU's image in Mauritania.

Application Stages: Given that the procedure type is "Restricted procedure", there are likely at least two stages: a first stage where applicants submit a request to participate, and a second stage where selected candidates are invited to submit a full tender.

Success Rates: The success rates are not mentioned in the provided text.

Co-funding Requirement: The text does not explicitly mention a co-funding requirement.

Summary: This is a call for tenders issued by the European Commission, specifically the Directorate-General for International Partnerships (INTPA), seeking a service provider to enhance the image and perception of the European Union in Mauritania. The project aims to improve the EU's visibility and perceived value among the Mauritanian youth (18-35 years old) living in urban and peri-urban areas. The selected service provider will be responsible for developing and implementing strategic communication activities to achieve this objective. The contract has an estimated total value of 961,000 EUR and a maximum duration of 30 months. The procedure is a restricted procedure, meaning that interested parties must first submit a request to participate, and only those selected will be invited to submit a full tender. Submissions must be electronic, and the deadline for receipt of requests to participate is August 5, 2025, at 16:00 Africa/Nouakchott time. A Personal Identification Code (PIC) is mandatory for all applicants, whether applying as a single entity or as part of a consortium. The call emphasizes the use of the eSubmission system for submitting tenders, and provides a series of FAQs addressing technical issues related to the eSubmission process, such as browser compatibility, file size limits, and attachment naming conventions. The overall goal is to find a capable service provider to improve the EU's public image in Mauritania through effective communication strategies.